BLUEZONE X Sina Steidinger: Circular Design – Creating the Jeans of Tomorrow
January 21 @ 2:00 pm - 3:00 pm CET
Designers play a pivotal role in shaping the sustainability of garments, carrying the responsibility – and the opportunity – to make a positive impact.
In this keynote, Sina Steidinger will explore key principles of circular design, including strategies for physical and emotional durability, selecting low-impact raw materials, designing for recyclability, and making informed choices about trims and accessories. She will also address the main challenges designers face in circularity and share actionable approaches to creating the most sustainable jeans possible. Join Sina to discover how designers, as the true architects of jeans, can lead the way toward a greener future.